Microsoft is really leaning into the meme that the Xbox Series X looks like a fridge. The company capped off its E3 2021 briefing on Sunday with a brand-new trailer for the Xbox Mini Fridge. Yes. Really.
The “world premiere” trailer spotlights the fridge and its design for the first time. Honestly, it’s a delight. “For the first time in Xbox history, a new system that leaves others cold,” says the text in the hype video below, which stresses that the fridge is, in fact, a real thing that Microsoft will sell.
The design of the fridge is what you’d expect–it looks just like the Xbox Series X itself, except it’s a fridge. It appears to be able to hold about 10 12oz cans. Check out the trailer for yourself below.